Borsec, Dacia and Pro TV were the first placed in a top 50 best Romanian brands made by Biz magazine.
The study was realized by Unlock Research and Biz Magazine and was dominated by Borsec, followed by Dacia, Pro TV, Dorna, Poiana, Timisoreana, Izvorul Minunilor, Cotnari, Ursus and BCR.
The study covering the most powerful Romanian brands is a first and aimed to measure the power of the brands in Romania taking in consideration the trust and feelings they are given by consumers.
The research had two steps: qualitative study and quantitative study via 1,314 phone interviews.
The results of the study were presented at the BrandRo event, that gathered together over 250 specialists in branding, managers and entrepreneurs, but also marketing and advertising professionals.
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Borsec, Dacia and Pro TV dominate the top of the Romanian Brands
Borsec, Dacia and Pro TV were the first placed in a top 50 best Romanian brands made by Biz magazine.
The study was realized by Unlock Research and Biz Magazine and was dominated by Borsec, followed by Dacia, Pro TV, Dorna, Poiana, Timisoreana, Izvorul Minunilor, Cotnari, Ursus and BCR.
The study covering the most powerful Romanian brands is a first and aimed to measure the power of the brands in Romania taking in consideration the trust and feelings they are given by consumers.
The research had two steps: qualitative study and quantitative study via 1,314 phone interviews.
The results of the study were presented at the BrandRo event, that gathered together over 250 specialists in branding, managers and entrepreneurs, but also marketing and advertising professionals.
Your email address will not be published. Required fields are marked *
Enter your email address to subscribe to this blog and receive notifications of new posts by email.
